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TikTok for Business Creative Solutions

There are many ways to get your return on creative

4 in 5

4 in 5 TikTok users say they like when brands engage with trends on TikTok

64

%

After watching creator advertising*, 64% of users said they'd buy the product

2.5

X

Increase in advertisers weekly creative asset volume since using Symphony

TikTok What-s Next 2025

Relatório de tendências de 2025: Não é mágica. É química.

Ou, como dizemos no TikTok, química das marcas. Nosso relatório anual de tendências fornece insights práticos para que as marcas façam parte da cultura do próximo ano.

All you need to create at scale

Find inspiration
Create TikTok content
Prepare for launch
Evaluate performance
Symphony Assistant
Creative Center
Insights Spotlight
SymphonyAssistant

Spark TikTok ideas

Collaborate with this virtual assistant to summarize trends, create TikTok-first scripts, brainstorm creative concepts, identify creative best practices, and more.

Symphony Assistant

SymphonyAssistant
Spark TikTok ideas
Collaborate with this virtual assistant to summarize trends, create TikTok-first scripts, brainstorm creative concepts, identify creative best practices, and more.

Creative Center

CreativeCenter
High-level intel into what's trending on TikTok.
Get your next great idea for TikTok. Find the best performing ads, creation tools, and trending hashtags across regions and verticals.

Insights Spotlight

InsightsSpotlight
Premium and customizable trends and insights tool.
Identify and understand emerging trends and topics that are popular among specific user groups and industries by analyzing interests or search behavior. Coming soon.

Rare Beauty

Building a creative foundation to drive paid success.

Hyundai

Using creator marketing and a diverse array of TikTok products to engage audiences.

King's Hawaiian

Raising awareness for Slider Sundays through a diverse roster of custom #FoodTok content.

Frequently asked questions

Central de Ajuda para Negócios

How many creatives should I make for a campaign?

Give your campaign more ad delivery and optimization options with diversified ad groups and different creatives. We suggest between 5-10 different creatives per ad group and 3-5 diversified ad groups per campaign. As a general rule, it is always better to use creatives with big differences, especially when testing. This is especially helpful during the ad group's exploration stage.

What is the suggested strategy to manage creative fatigue?

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